Marketing Advice & Insights Blog

Most Popular Free WordPress Themes

Selecting the right free WordPress theme for your site or blog among the hundreds of options available can be a daunting task. Your best place to start is by taking ...
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social media tips

How to Optimize Your LinkedIn Company Page for Search

Optimizing your LinkedIn company page is very similar to optimizing your own web pages and plays an important role in off-page SEO efforts. Google does display and rank LinkedIn company ...
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How to Install a WordPress Plugin

Follow these simple steps to install a WordPress plugin: 1 - From your WordPress dashboard, select “Plugins” from the left side navigation menu. 2 - In the upper left side ...
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How to Claim or Add Your Google My Business Listing

Your free Google My Business (formerly Google Places) listing appears when people are searching for your business or businesses like yours on Google Search and in Google Maps. Google My ...
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How to Reduce the File Size of an Image or Picture for Your Website or Blog

Large image file sizes can have a big negative impact on the load time of your website. Slow load time, equals more bounces and poorer Google search results. One easy ...
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How to Choose the Right Domain Name for Your Blog or Website

OK, so you’ve decided to launch a new website. Just one problem. Before you go out and buy your hosting and set up WordPress, you’re going to need to choose ...
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social media tips

How to Remove all Ratings and Reviews on Facebook Pages

While you can’t remove ratings and reviews on Facebook, you can disable them to prevent them from appearing on your page. This applies to all of your reviews. If you ...
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social media tips

How to Remove Negative Reviews on Facebook

Open your reviews section on your Facebook page. In the upper right section of each review is a drop down arrow. If you click on the arrow, you will see ...
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How to Avoid Getting Sued Using Free Images in Your Blog – Don’t Use Them

Want to avoid a potential lawsuit? Stay away from websites offering free images, and do not randomly copy images you find on other sites and post them to your blog ...
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How to Add a Featured Image to a Blog Post in WordPress

Images can be a very important element of any blog post. Adding featured images in a WordPress blog post is a very easy process. To add a featured image to ...
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How to Add Photos in WordPress

Adding photos and images to your self-hosted WordPress site is an easy process. Once you are logged in to your WordPress account, click on “Media” in the left navigation menu ...
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How to Start a Blog

So you’re thinking of starting a blog? Fantastic idea! Blogging can be both fun and rewarding if done right. There are two primary ways to go about blogging. One way ...
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social media tips

Social Media Marketing Tips: What is the Best Way to Deal with Negative Comments?

Anyone with a social media business page knows how frustrating negative comments can be, especially when the comments do not pertain to your business. Let’s face it, some people are ...
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Email Marketing – Tips for Avoiding the Dreaded Spam Folder

Ok, so you’ve spent several hours putting together an amazing email campaign for your business. It looks great. You hit the send button with great anticipation. After a few hours, ...
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Build Out Relevant Website Content & You Shall Succeed…Eventually

When approaching the subject of building out pages and content for your website, we abide by the theory that more content is better. As long as the “more” is well ...
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Keyword Match Types – Why You Should be Playing With Matches

Your mom probably told you never to play with matches, but in the case of keyword match types in Adwords or Bing ads, your mom was wrong. Sorry mom. Selecting ...
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