Small Business Marketing Resources
Below are links to some marketing tools and resources you may find helpful for promoting your business. We have used many of these tools in our website and blogging work and there’s a few we can’t live without. We’re adding new new tools and resources each week, so keep this page handy. Many of these tools we have used ourselves and we deem them worthy of passing on!
Disclosure: Some of the brands below offer us a small commission in return for the referral. This way, we can offer you resources without having to bother you with annoying pop up ads. Please note that we only suggest brands that we have personally used or that come with good reviews and ratings. Thank you for your support!
WEBSITE BUILDING TOOLS
Web Hosting Services
One of the best hosting companies that flies under the radar. While not as famous as some of the other large hosting companies, A2 knocks it out of the park with service and support.
In business since 2003, A2 Hosting offers shared hosting, VSP hosting and dedicated hosting plans. Shared hosting plans start at around *$4 per month (great for small business). A2 Hosting is optimized for WordPress, Joomla and Drupal configuration. Domain registration available. The company boasts extremely fast page loads, superb “guru” 24/7 support, and amazing uptime rates (offer a 99.9% uptime commitment). A2 Hosting also maintains an A+ rating with the BBB.
InterServer has been providing web hosting services since 1999. Offers very affordable hosting plans for small businesses. Domain registration available. Offers shared hosting, cloud hosting, quick servers, and dedicated servers. InterServer is often rated high for reliability and support. Offers 24/7 customer support.
Founded in 2002, HostGator has grown to become one of the world’s leading providers of shared, reseller, VPS, and dedicated web hosting. HostGator offers cloud hosting options for even faster speeds. The company is known for their reliability and support. HostGator also offers 1-click installs for all of the major open-source projects, such as WordPress, Joomla, and Magento.
Support is available 24/7 via phone, chat, ticket system, and an online knowledge base.
iPage has been a leader in web hosting since 1998 and serves over 1 million websites worldwide. Offers WordPress hosting packages at very affordable rates (one of the least expensive options available – basic plans starting at just a couple bucks a month). Offers good support through phone, email or live chat. Domain registration available. Offers shared, VPS and dedicated hosting plans. A good option for small businesses.
Bluehost is a leading web hosting company which currently powers more than 2 million websites worldwide. The Bluehost team consists of dedicated WordPress experts to provide support whenever you need it.
FatCow is a budget web hosting service with very affordable hosting plans. Domain name registration available. In business since 1998. Web hosting solutions for small to medium-sized businesses and individuals looking for an affordable Web hosting option. 24/7 phone and email support. Green powered.
Liquid Web Hosting
While not the cheapest option out there, if you’re running a large site and looking for top-end support and performance, Liquid Web is worth checking out. The hosting company offers a range of dedicated, reseller, virtual private server (VPS), and WordPress server packages. The company is trusted by many big name consumer brands.
Web Hosting Pad
Web Hosting Pad is anexpensive hosting option that has been in business since 2005. Customer support reviews are good. Offers 24/7 support. WordPress hosting plans available. Offers domain registration.
In business since 2008, Host1Plus offers web, reseller, VPS and Cloud hosting services. The company operates 8 data centers worldwide to ensure maximum reach and immaculate connectivity for clients around the globe. Host1Plus is rated high on reliability, pricing, support, features and user friendliness.
Shared hosting plans start at around $5 per month.
Linux Cloud Hosting – Powered by KVM from only $8.0/month at Host1Plus Order yours!
IX Web Hosting
IX Web Hosting has been in business since 1999 and hosting over 500,000 websites. Offers a wide variety of hosting solutions at affordable rates for small business. Customer support is available via phone, online support tickets, email and online chat.
Domain Name Registration Services
Domain.com is one of the top providers of domain name registrations. Find a great domain for a great price at Domain.com for only $9.95/yr.
WordPress Themes – Plugins – Tools
Mojo Marketplace brings together everything that you need to get a website up and running together in one place. Founded in 2009, MOJO Marketplace is a leading platform for digital goods, connecting our 5.8 million users to 7,500+ items. Need a WordPress theme or plugin for your site with the functionality and options not available with free themes or plugins? MOJO Marketplace is where you need to go.
GRAPHIC DESIGN – CREATIVE TOOLS
Fotolia is the world’s leading microstock agency & image bank, offering over 26 million royalty-free photos, vectors, illustrations & HD videos. Fotolia is over 4.2 million members strong with offices in 23 countries & supports 15 different languages.
Logo Design Services
The Logo Company
The Logo Company is recognized as a quality producer of logos. They are not the cheapest option out there (expect to pay around $200 for a custom logo), but well worth the investment. Customers use logos to identify your business, and often make purchasing decisions based on the look of a company, which directly relates to the logo you choose. A professionally designed logo lets everyone know that you mean business. The Logo Company provides:
- A team of five designers
- Unlimited redraws
- Unlimited revision rounds
- 5 Initial design ideas
- Your own project manager
- Master vector file delivery
- Full copyright ownership
Logo Garden provides an easy and affordable way to brand your startup business, organization, event, or project. On Logo Garden, you can choose to make your own logo at a low price or choose to have a custom logo made for you.
Logo Garden also offers branded products such as business cards, apparel, and promotional items.
Graphic Design Services
We use Canva quite often to design quick ads and promotional materials. It is an awesome DIY graphic design software / service. Canva has numerous easy to use, pre-formated templates for digital banners, social media headers, business materials, print materials, etc. The cost is minimal.
More than 350,000 customers trust GetResponse for their email marketing needs. GetResponse email marketing and online campaign management platform helps small businesses and entrepreneurs build targeted subscriber lists and send high-impact newsletters, video emails, and follow-up campaigns. The GetResponse email platform offers marketing automation, responsive email design, hundreds of ready-to-use email templates, landing page creator, and useful statistical analysis tools.
The company boasts achieving a consistent deliverability rate over 99% (the highest such rate in the industry). Support is available 24/7 via email, phone and chat. Pricing depends on list size. The basic email marketing package starts at less than $15 per month for 1,000 or fewer email addresses.
- Set up autoresponder emails to automate your email marketing
- Stay top of mind with one-time broadcast emails, like newsletters and promos
- Save time with 700+ mobile responsive email and sign up form templates
That’s us! Yes, we can write content for your website or blog.
We’ve used this article service in the past. They have some good content and some that is less than stellar. But it could be a good option to get a few articles in place or to use as fillers. Prices per article can range from $30 to over $150. There more expensive articles offer better content.
MISCELLANEOUS MARKETING TOOLS
Image Compression Tools
TinyJPG is a great tool for compressing your JPEG images into smaller files. JPEG is the most popular format for photos on your websites and apps. Many JPEG files don’t use optimal compression, wasting valuable bytes. Big files can slow your page load times, resulting in lost traffic. We use this tool often.